Tuesday, May 22, 2007

ALA 2007 Poster: More Than Just “Being Where They’re At”

26th Annual ALA Poster Sessions
American Library Association Annual Conference, Washington, DC, June 21-27, 2007
IV - 9
More Than Just “Being Where They’re At”: Making the Most of Outreach Strategies

Eric Frierson, University of Michigan Hatcher Graduate Library, Ann Arbor, MI (efrierso@umich.edu)
Donna Hayward, University of Michigan Hatcher Graduate Library, Ann Arbor, MI (dlhodge@umich.edu)

We laud strategies that take the librarian out of the office and insert them into the places where students are, both virtually and physically. But how do we convert initial contact into a more supportive and meaningful ongoing relationship? How can we make ourselves more than just a link on a website, and more than just the “substitute” instructor in course-integrated library sessions? This poster session will describe the steps we’ve taken to ensure that our engagement with students outside the library is ongoing, resulting in more effective and meaningful interactions. Multi-prong strategies we’ve employed include holding well-attended informal drop-in instruction sessions and connecting with students in their online social spaces, such as Facebook.com. We’ve found that face-to-face interaction with students is an effective way to engage them virtually by putting a personality behind the links that they see online. Surprisingly, these strategies create the opportunity to forge relationships with faculty that did not exist before. In addition to practical tips for implementing similar strategies at your library, we will present data from student surveys and class assignments that measure the effectiveness of these strategies.

Source [http://www.lib.jmu.edu/org/ala/abstracts/2007/#876]

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