By leelefever on December 7, 2004 - 9:08am.
Lately I've been promoting the possibilities of using social networking to bring managers together within an enterprise. Recently, after introducing the concept, a teammate said: This is just another virtual team/community collaboration tool we;ve seen a lot of those and they never work.
While my introduction to the concept surely played a part in this perception, I couldn't help but wonder about the real differences. What are the significant differences between social networking and more traditional online communities? How would I describe the differences?
In my mind, they are different. Social networking represents a related but significantly different animal than more traditional online community / collaboration tools. Before going forward in comparing the two, let me be more specific: I mean 'social networking' to mean sites /communities like Orkut, Tribe, Ryze, etc. I mean 'traditional online communities' to mean discussion or message board-based communities ... .
Following are the points that I believe make the biggest differences:
- Use of the Member Profile
- Identity without Collaboration
- Explicit Relationships with Forums and People
- New Forum/Group Creation
- Network Centric Navigation