Thursday, January 8, 2009

New Book: Online Social Networking on Campus

Online Social Networking on Campus: Understanding What Matters in Student Culture

By Ana M. Martínez Alemán, Katherine Lynk Wartman
Price: $44.95
ISBN: 978-0-415-99020-2
Paperback (also available in
Published by: Routledge
Publication Date: 24th November 2008
Pages: 168

About the Book

In the era of such online spaces as Facebook, Instant Messenger, Live Journal, Blogger, Web Shots, and campus blogs, college students are using these resources and other online sites as a social medium. Inevitably, this medium presents students with ethical decisions about social propriety, self disclosure and acceptable behaviour. Because online social networking sites have proven problematic for college students and for college administrators, this book aims to offer professional guidance to Higher Education administrators and policy makers.

Online Social Networking on Campus: Understanding What Matters in Student Culture is a professional guide for Higher Education faculty and Student Affairs administrators, which rigorously examines college students’ use of online social networking sites and how they use these to develop relationships both on and off campus. Most importantly, Online Social Networking on Campus investigates how college students use online sites to explore and makes sense of their identities. Providing information taken from interviews, surveys and focus group data, the book presents an ethnographic view of social networking that will help Student Affairs administrators, Information Technology administrators, and faculty better understand and provide guidance to the "neomillennials" on their campuses.

Table Of Contents


Chapter 1 Introduction: Campus Life Online

Chapter 2 Emergence and Acceleration: Computer-Mediated Communication and the College Student

  • The rise of the technological generation and the construction of individual identity and college culture
  • Internet history and use
  • Development of online social networking sites
  • Social networking sites as cultural phenomenon: Generally and on campus
  • College Student Identity: Issues and research on online social networking sites
Chapter 3 Students Speak: Campus Culture, Identity and Facebook

  • Facebook Primer
  • What Students Report about Their Facebook Use
  • Student Portraits / Kris / Jordan / Teresa / Matthew
  • Our Observations

Chapter 4 The New Campus Reality: Facebook and Student Affairs Practice

  • Do Administrators Belong on Facebook?
  • Student Leaders as Cultural Translators
  • Orienting Students to Campus Culture, both Real and Online
  • Supporting Student Development in the Expanding Campus Community

Chapter 5 The Future of the Campus Social Graph

  • What is the future of online social networking on campus?
  • Changing demographic of Facebook and Online Social Networks
  • Global Growth
  • New Niche Users
  • Post Script



About the Author(s)

Ana M. Martínez Alemán is Associate Professor of Education and Chair of the Department of Educational Administration and Higher Education at the Lynch School of Education, Boston College. Her work has appeared in the Journal of Higher Education, the Review of Higher Education, Educational Theory, and Teachers College Record, and other scholarly journals. She has contributed to Women in Academe: The Unfinished Agenda (2008), Gendered Futures in Higher Education: Critical Perspectives for Change (2003) and Feminist Interpretations of John Dewey (2002). She is the co-author (with Kristen A. Renn) of Women in Higher Education: An Encyclopedia (2002).

Katherine Lynk Wartman is a PhD candidate at Boston College where her research interests include college student culture, the first-year experience, college access, and the parent-student relationship. She is also a resident director at Simmons College in Boston, MA and has served as Parent and Family Relations and Special Projects Administrator at Colby-Sawyer College. She is the co-author (with Marjorie B. Savage) of Parental Involvement in Higher Education; Understanding the Relationship among Students, Parents, and the Institution (2008), a volume in the Association for the Study of Higher Education (ASHE) Higher Education Report Series.



News Coverage

‘Online Social Networking on Campus’ / Inside Higher Ed
/ JAN. 8 2009

Student affairs administrators are increasingly debating how to use Facebook and other social networking tools — and whether and how to monitor student use. A new book — Online Social Networking on Campus: Understanding What Matters in Student Culture (Routledge) — aims to offer some guidance. The authors are Ana M. Martínez Alemán, chair of educational administration and higher education at Boston College, and Katherine Lynk Wartman, resident director at Simmons College and a Ph.D. candidate at Boston College. Alemán responded to e-mail questions about the book.



Anonymous said...

Great post. Seeing as that there are now so many social networks catering to such a wide range of niches, my biggest problem is finding ones relevant to me and related to my specific interests or product niches. Google seems to be inefficient and returns alot of irrelevant results. A cool resource that I use is this search engine designed specifically to find social networking sites.

Gardner said...

Thanks for this heads-up. I found you on a posting on the AIR listserv. The book sounds like a fine resource.

Anonymous said...

As Facebook hits its fifth birthday on Wednesday, it's nearly impossible to find a recent news story that doesn't refer to its growth with terms like "lightning-fast," "exponential," "skyrocketing," or some other expression that would be quite at home ...

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